We are not traditional salespeople here at our bicycle brand ACME Bicycles (www.acmebikes.cc). Well, I speak for myself. My partner, the bike design guy, is the sales guy by trade in his everyday hustle.


During a recent conversation with friends on why we started our bicycle brand ACME Bicycles, my opinion of being a salesperson became unintentionally altered. Sitting in a packed restaurant, I had a 'Damascus Road' moment. It was one of those moments where it's almost as if you are outside your own body watching yourself talk. Hands gesturing, waxing lyrical about a topic, your audience hanging on every word. Then it hits me… whoa, maybe I am a salesman.

Right about now, you might be pondering the point of this week's newsletter. Well, the point is twofold; one is to tell you what you already know. We are not a traditional bike brand, firstly. The second is to talk about the idea of finding one's passion. Not in that Instagram / YouTube clickbait "10 ways to find your passion" kind of way. More in a "you might already live your passion, but you don't know it" kind of way.

Back to the restaurant. Sitting there orating to my enthralled audience (I am pretty sure one of them was tearing up), I continued to regale them on the physical, spiritual, and mental benefits of riding a bike, any bike. An experience further enhanced using an ACME bicycle. I was selling hard; I was on fire and oblivious to it!

Then it hit me. All these years, I had been looking at it the wrong way, thinking of selling as a backhanded endeavour instead of an indicator of something positive. What if selling meant the ability to articulate one's honest and straightforward enthusiasm towards a product or idea?

We spend so much time trying to find our passion, looking everywhere for something that may have been with us all along. Perhaps it was fear or lack of knowledge, but one thing is clear: passion is clean, and passion is honest.

I describe feeling passionate as that of being in a flow state. That feeling when performing a sport or task, time seems to disappear, and your actions flow. That night, talking to my friends about ACME I was in the flow. It was honest and pure, and they could not help but find themselves caught up in my unfiltered enthusiasm.

So, the next time you wish you had a passion or something to be passionate about, take a moment and think about when last you were talking about a subject, and time seemed to disappear. When last were you doing something, and you realised you were smiling for seemingly no reason at all? Who knows, perhaps what you were looking for was there all along?

If you need help knowing where to begin, we have heard riding a bicycle is a great place to start to clear your head and focus your energy on finding your passion. I can, of course, now sell you a noise-cancelling freedom machine for such a task. Because, as it turns out, I might be a salesman after all.

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